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Filtering Pre-Transfer Webhooks by Marketing Data or Signals isn’t natively supported — use a Lookup Table to add a dynamic filter value instead.
Applies to: Pre-transfer webhooks, Adobe Analytics integration, Invoca Data or Marketing Data available pre-transfer

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Symptoms

You want to send only calls that meet specific criteria to your Adobe instance.

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Cause

Filtering on Invoca Data, Marketing Data, or Signals for Pre-Transfer Webhooks isn’t natively supported.

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Resolution

  1. Add a Marketing Data field for the Adobe Report Suite as short text to your Marketing Data Dictionary.
  2. Add a Lookup Table using the Marketing Data field you want to filter on as the primary key, and the Adobe Report Suite as the secondary key. Include expected values and upload the table.
  3. Validate that the Lookup Table works as expected.
  4. Create the Adobe Pre-Transfer Webhook following the Adobe Analytics installation guide.
  5. Update the XML reportSuiteID to reference the Adobe Report Suite Marketing Data value dynamically, instead of a static ID.
  6. Validate that the webhook includes the dynamic value when present, and excludes it when not.
  7. Confirm the data flow into your Adobe instance matches expectations.
Last modified on September 30, 2026