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Yes — Facebook has confirmed that caller IDs can be masked for privacy reasons when a call is placed through the Facebook app.
Facebook has confirmed that caller IDs can be masked when a call is made through the Facebook app, for privacy reasons. As a result, you may see unexpected caller IDs in Invoca reporting — this is especially noticeable if you’re running a region-specific campaign. Applies to: Invoca Call Report, Facebook click-to-call
Last modified on September 30, 2026