A network-level setting controls who can add or edit Marketing Data fields — if it’s off, only Invoca can make those changes on your behalf.
Why this happens
Marketing Data fields can only be added or edited by a Super User once the network attribute that allows customer editing is turned on. Until that setting is enabled, Invoca is the only one who can add or edit Marketing Data fields for the account.
How to enable customer editing
Enabling this setting can affect your account’s package eligibility — not every package includes the ability to add or edit Marketing Data fields. Reach out to your account team or submit a support request before requesting this change so they can confirm it fits your package.
Applies to
Marketing Data, custom Marketing DataLast modified on October 9, 2026