> ## Documentation Index
> Fetch the complete documentation index at: https://docs.invoca.com/llms.txt
> Use this file to discover all available pages before exploring further.

# MNTN Integration Guide

> How to connect your Invoca and MNTN accounts to share conversation insights for streaming TV ad measurement and optimization.

## Overview

MNTN is a platform for streaming TV advertising. Connecting Invoca and MNTN lets you share conversation insights as events, giving you a more complete view of how your streaming TV ads perform.

This guide covers three steps: gathering your MNTN API key, setting up the integration and its actions in Invoca, and updating your Invoca Tag to capture the attribution data MNTN needs.

## Step 1: Get your MNTN API key

Before configuring the integration in Invoca, generate an API key from the Integrations page in the MNTN platform when you connect the Audience integration.

## Step 2: Set up the integration in Invoca

1. In the Invoca sidebar menu, click **Integrations** and select **Manage Integrations**.
2. Click the **MNTN** tile. If the tile says "Learn More" instead of letting you configure it, contact your Customer Success Manager or Account Manager to enable access.
3. Enter a friendly name to identify your MNTN account setup.
4. Enter your **MNTN API Key**.

### Create an Action

An Action determines which call transactions or Signals get reported to MNTN. Create one Action for each event type you want to track:

1. Choose your **Action Type**:
   * **Send Events (with IP Address)** sends conversation insights with both a hashed phone number and IP address, for more complete attribution. Use this option only when approved by your legal team.
   * **Send Events (without IP Address)** sends conversation insights using only the hashed phone number.
2. Enter a friendly name for the Action (for example, "MNTN Call Tracking").
3. Use the **Triggered By** drop-down to choose **All Calls** or a specific **Signal**.
4. Configure the **Event Name** — a free-form name of 128 printable ASCII characters or fewer. This value is forwarded to MNTN as-is; if you're in a regulated industry such as healthcare, make sure this field doesn't contain protected health information.
5. Click **Save**.

## Step 3: Configure your Invoca Tag to capture attribution data

If you selected **Send Events (with IP Address)**, your Invoca Tag must be configured to capture IP addresses:

1. Select the gear icon in the menu and click **Invoca Tags**, then select the tag deployed on your website.
2. Go to the **Revision History** tab and create a **New Draft**.
3. Find the **Capture IP Address** toggle and switch it on. IP address is considered personal information — check your internal compliance and privacy policies before enabling this.
4. Test your changes, then click **Save & Go Live**.

## Confirm events are reaching MNTN

1. Go to **Integrations > Manage Integrations**.
2. Click the **MNTN** tile, then click your Action.
3. Review the **Delivery Details** chart. Green bars indicate successful deliveries; red bars indicate errors. Expand the Delivery History to view API responses for troubleshooting.

## What data does Invoca send to MNTN?

* **Identifiers:** SHA256-hashed phone number, and IP address (if configured).
* **Contextual data:** Event ID (Call ID), your custom Event Name, and a Unix timestamp.
* **Financial value:** Revenue amount and currency code.

Once these three steps are complete, your Invoca-MNTN integration is active and reporting conversation events for your streaming TV campaigns.


## Related topics

- [VWO: Integration Guide](/s/article/vwo-integration-guide.md)
- [Innovid Integration Guide](/s/article/innovid-integration-guide.md)
- [Reddit Ads: Integration Guide](/s/article/reddit-ads-integration-guide.md)
- [Snapchat Ads: Integration Guide](/s/article/snapchat-ads-integration-guide.md)
- [The Trade Desk: Integration Guide](/s/article/trade-desk-integration-guide.md)