> ## Documentation Index
> Fetch the complete documentation index at: https://docs.invoca.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Create a Bundled Campaign for Performance Marketing

> Group several campaigns together to connect Advertiser and Publisher offers more flexibly, with routing and pricing options unique to bundles.

Bundled campaigns group several campaigns together in one bundle, helping you connect Advertiser and Publisher offers more flexibly. See [Introduction to Bundled Campaigns](/s/article/introduction-bundled-campaigns) to learn more about the benefits of bundling — this article walks through creating one.

## Step 1: Accessing your bundled Advertiser

Bundled campaigns work across several different Advertisers, so you access them through a special Advertiser called "Bundled Advertiser." Log in to your Invoca account, click **Advertisers** in the sidebar menu, then select **View Bundled Advertiser**. If you don't already have one, create it first.

## Step 2: Creating a bundled campaign

After accessing your bundled Advertiser, follow [Creating a Campaign](/s/article/creating-a-campaign) with these options:

* **Campaign Type:** Set automatically to "Network Bundled."
* **Campaign Description:** Describe your campaign to Publishers in detail — they won't be able to see the destination campaigns inside your bundle, so include everything they'll need to decide whether to apply.
* **Destination Campaigns:** Click **+ Add Destination Campaign**, then check each campaign you want to include. You can add any live Publisher Promotion or Syndicated Promotion campaign in your network. Click **Done** when finished.
* **Margin:** Choose a single payout margin for the whole bundle, a specific margin per destination campaign, or a fixed payout amount instead of a percentage. See [Bundled Campaign: Pricing Types](/s/article/bundled-campaign-pricing-types) and [How to Constrain Payouts and Phone Calls to an Invoca Campaign With Budgets and Call Caps](/s/article/budgets-call-caps) for more.
* **Call Treatment:** See Step 3 below.
* **Hours and Target Regions:** Since a bundle routes to campaigns with different hours and regions, bundled campaigns accept calls at any hour from any region by default, unless you set hours and/or regions here *and* use your call treatment (or a Fixed Price payout condition) to check for those restrictions.
* **Payout:** If Payouts are enabled and you chose Fixed Price for Margin, you can add a publisher payout for the bundle itself, in addition to your destination campaigns' own payout terms. Note that a bundled call's connected duration may not exactly match its destination campaign's connected duration, due to bundled call treatment options.
* **Target Profile:** Informational only; doesn't affect the campaign.
* **Creatives:** If the bundled campaign has a landing page, enter its URL and click Test to verify.
* **Visibility and Approval:** Choose how the bundled campaign is shown to Publishers and how applications are approved.

## Step 3: Building a call treatment for your bundled campaign

Each destination campaign in your bundle has its own call treatment tree. Keep your bundle's common routing consistent across those campaigns, and minimize call treatment nodes that might be duplicated downstream.

The most important part of your bundle's call treatment is routing calls into destination campaigns. You have two options:

* Use the **Select Transfer Destination from Bundle** node to automatically evaluate calls by target region, call center hours, and budgets — see [Bundled Campaign: Select Transfer Destination from Bundle](/s/article/bundled-campaign-select-transfer-destination) for the full option.
* Use a series of **Check a Condition** nodes to manually choose a destination campaign based on any conditions you set, including regions, hours, and budgets. This option needs manual updates if your bundle's destination campaigns change.

You can also select **Ensure Repeat Calls Go to Original Destination** to route repeat callers back to the campaign they originally reached. The repeat caller window is 30 days, and is only editable for "Fixed Price" bundled campaigns. Calls identified as repeats route back to their original destination regardless of whether that campaign's operating hours, target region, or expiration date would otherwise exclude them.

## Where to go next

* [Introduction to Bundled Campaigns](/s/article/introduction-bundled-campaigns)
* [Bundled Campaign: Pricing Types](/s/article/bundled-campaign-pricing-types)